Turns out that, just like the real thing, the Social Bowl gets played in four quarters, each quarter representing one of the four pillars of social media success: Presence, Audience, Engagement, and Buzz. Continue reading
Were you too busy this week to read everything on Mashable? Maybe you’ve been planning your Super Bowl party, or maybe you were figuring… Continue reading
I’ve been on Facebook for 2,561 days, having joined during the first year of its existence and my first year of college.
As the worldR… Continue reading
If you’re like us, you’re obsessed with Pinterest. You get excited when you find pictures you love and pin them to your online bulletin bo… Continue reading
Crowd-sourced social photo sharing appears to be the latest community engagement trend among professional sports teams, largely powered by the o… Continue reading
In 2010, branded content was one the largest trends among retailers and brands. In 2011, branded content shifted to branded entertainment. Now,… Continue reading
News of Facebook‘s IPO swamped the Internet earlier this week, when the company’s 213-page S-1 document went up on the SEC’s w… Continue reading
The online storm surrounding Susan G. Komen for the Cure’s decision to pull funding from Planned Parenthood came to a close on Friday when… Continue reading
Modern technology can’t actually fix the weather — at least not yet. However, social networking and mobile devices can certainly he… Continue reading